THE TRADITION on Valentine’s Day is to ‘say it with flowers’ — bunches of red roses to be exact.
But a fledgling Hucknall business says it has the real recipe for romance — a delicious range of bespoke cupcakes.
Star Bakery is run by mum-of-two Liana Stevens from her home on Lakeland Avenue. And the business is gearing up for a rush as couples look for tasty treats with which to woo their loved ones on Monday February 14.
The innovative business is capitalising on the ‘cupcake phenomenon’, which has spread from the USA.
It offers a mouthwatering range of flavours and designs, but also gives customers the chance to personalise their choices.
Liana (31) said: “I am certainly very busy in the run-up to Valentine’s Day. Cupcakes are really in vogue and business is booming. It is going very well.”
Liana previously worked in marketing and public relations but always had a passion for baking.
She launched Star Bakery in January 2009 as more of a hobby. But in December of the same year, she was made redundant and decided to make cakes her full-time job.
As well as cupcakes, she offers a range of bespoke celebration cakes and cookies, all of which are made from scratch, including decorations.
Last year, the one-woman entrepreneur made a staggering total of 3,000 cupcakes and 300 cakes.
So diverse are her options that she catered for a wedding based on the animation movie ‘Corpse Bride’. Cupcakes featured Salvador Dali-inspired melting clocks and other eerie designs.
Other treats she has made range from Spiderman novelties for a child’s birthday to cupcakes inspired by rock music from the likes of AC-DC.
The business uses all the latest avenues for promotion — from its own website to the social-networking sites Facebook and Twitter.
OUR PHOTO shows Liana with some of her creations — DISPIC 11-0111-2.