A Bulwell family business has bought Skegness Pier for £3 million

Mellors Group, who purchased Fantasy Island in Ingoldmells, Skegness in March 2016, has continued its investment in the East Coast following the purchase of this iconic landmark.

Skegness Pier comprises of a fantastic family friendly entertainment centre spread over three floors on approximately 10,000 square feet.

The entertainment centre offers a variety of attractions such as, 10-Pin Bowling, Laser Quest, Escape rooms, a soft play area and much more.

The most beloved feature however has to be the traditional outside pier deck running out over Skegness’s award-winning sandy beach offering uninterrupted views out onto the beautiful North Sea.

Mellors Group look forward to bringing their exciting plans and showmanship to life while working with the local council to place Skegness and Ingoldmells firmly back on the map.

The Mellors association with fairs and showmen dates back to the 1890s.

Henry Mellors Sr lived in Hyson Green and had a pig farm on allotments there.

He moved to Bulwell to operate a timber business and it was there he diversified by operating a swing boat ride and shooting gallery.

Since then the Mellors Group was developed with generations taking over the business.

James Mellors Snr, managing director of the Mellors Group, said: “It is a very exciting time for our family.

"We pride ourselves on delivering the highest standard of attractions and we have some fantastic investment plans to elevate Skegness Pier and propel it to the next level, immediately.

“Since the purchase of Fantasy Island, Skegness has become a second home to my family, and we look forward to delivering new experiences to residents and visitors of Lincolnshire alike.”

Carolyn Wilkinson, prior owner, said: “It was a difficult decision to contemplate the sale of a business that has been in our family for so many years. We wish James and the Mellors team every success and know they will do a fantastic job at the pier and continue to keep it at the forefront of all things Skegness.”

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